It\u2019s something irritating that you have to\u00a0visit other Shop for payment every time you purchase something. Next day, he visits Shop-C for daily shopping and later he come to know that they have their own Card Swiping machine. From that day, he visits Shop-C on the\u00a0regular basis as it is more hassle free and less time consuming than Shop-B. <\/span><\/p>\n Fig<\/b>: This is Shop A where you\u2019ve to move PayU (Shop-B) for Payment and then he confirms about the payment. And, then he brings his purchased grocery back. <\/span><\/p>\n <\/p>\n Next, <\/span><\/p>\n Fig<\/b>: Shop C which has their own Card Swiping Machine. So, he doesn\u2019t have to rely on other payment shops.<\/span><\/p>\n Moral of The Story,<\/b><\/p>\n I just want to validate my point that \u201cElliot is more comfortable in shopping from Shop-C than Shop-A\u201d.<\/span><\/p>\n With The Same Anatomy, <\/b><\/p>\n Imagine You are using an eCommerce App (equate with Shop-A). You choose your products and then add into your cart. And, when you click on Pay button it moves to Paypal ( any 3rd Party Payment Gateway like Citrus, PayU or Payzippy) for actual payment and after paying you\u2019ll move to your App. \u00a0<\/span><\/p>\n And, then there is another eCommerce App which has payment module but it took few seconds to do payment there.<\/span><\/p>\n Fig<\/b>: Say, Amazon\u00a9 App uses PayU\u00a9 as Payment Gateway. A\u00a0User always move to PayU page when they have to purchase something.<\/span> Fig<\/b>: Then, there is InApp Payment which keeps you on the same screen. <\/span><\/p>\n So, You conclude with two kinds of Payment Models: <\/span><\/p>\n Hold On, Don\u2019t get biased about In App Purchase. There are pro & cons about everything. So has InApp Purchase. InApp Purchase is not the king.<\/p>\n What is InApp Purchase,<\/b><\/p>\n InApp Purchase is an\u00a0inbuilt payment gateway which OS has, and User can use it when App has featured InApp Payment Module.<\/span><\/p>\n So, Developer integrate this InApp Purchase in their App as User has no security issue in sharing their card details. <\/span><\/p>\n By Native Payment Gateway I meant InApp Payment Module.<\/span><\/p>\n If It is such a Rockstar then why don\u2019t we always use this,<\/b><\/p>\n Like every dispute, This is also \u2018coz of i.e. <\/span>Money Shares<\/b>. Whenever user pays an amount via InApp Payment Module, 70% of that amount is given to App Developer and 30% (Seriously !!) will remain with Apple. Let me remind, 30% is too much for any payment gateway.<\/span><\/p>\n Unlike, Native InApp Purchase, Third Party Payment offers better pricing in terms of sharing. Like, they charge 1% of every transaction amount. Or, they don\u2019t charge for first thousand transactions. They have different schemes.<\/span><\/p>\n When To Use In-App Purchase,<\/b><\/p>\n Whenever you are selling any digital content or subscription or unlocking any feature in your App then you must use InApp Purchase. Basically, If you are charging money for something which doesn\u2019t physically exist in reality then you ought to use InApp Purchase as your Payment Gateway. <\/span><\/p>\n Yes, You\u2019ve to Use InApp Purchase<\/b><\/p>\n Apple is too particular about InApp Purchase. They can reject your App while submission process if you use any 3rd Party Payment Gateway to sell your digital Content. Unlike Apple, Google has no such recommendation for selling digital content via InApp Purchase Only. You can use any 3rd Party Payment Gateway to sell your subscription or digital content. <\/span><\/p>\n When Not To Use InApp Purchase,<\/b><\/p>\n When you selling something physical (say, any product). Like, you can\u2019t use InApp Purchase for selling physical goods, clothes, books or any things which exist in nature. In such case, Apple gives you an alternative <\/span>Apple Pay <\/b>but, it doesn\u2019t belong\u00a0to every region of the\u00a0world. <\/span><\/p>\n Sorry<\/span> to say, Apple Pay has no service in India. So, We\u2019ve to use 3rd Party Payment Gateway like PayPal, PayTM, PayZippy, PayU, CCAvenue or Citrus.<\/span><\/p>\n Apple Pay vs InApp Purchase<\/b><\/p>\n![\"in_1\"](\"https:\/\/www.innovationm.com\/blog\/wp-content\/uploads\/2017\/03\/in_1.png\")
<\/a><\/p>\n<\/a><\/p>\n\n
<\/a><\/p>\n
\n<\/a><\/p>\n\n