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The client owns a next-generation PropTech platform focused on transforming how people invest in real estate through fractional ownership. Their ecosystem is built to simplify property investment by removing traditional barriers and making ownership more accessible, transparent, and efficient.
By combining technology with financial services, this platform enables investors to buy premium real estate properties with lower entry barriers, improved liquidity, and a seamless digital experience. Their vision is to create a trusted investment environment where users can confidently manage and grow their real estate portfolios.
A real estate fractional ownership business operating without a dedicated mobile application faced major challenges in building investor trust, improving liquidity, and maintaining operational efficiency. As competitors adopted app-first strategies, the absence of a robust digital platform created a sort of obstacle across the entire investment journey.
Investors lacked transparency in investment details, communication lacked smoothness, and exit processes were slower and less efficient. Apart from that, poor user experience reduced engagement and retention, while limited automation created operational silos between compliance, finance, and customer support teams.
Since the platform was on the verge of losing investor confidence, missing retention opportunities, and falling behind in a highly competitive PropTech market, the client approached InnovationM to build a scalable mobile-first solution.
We started with a scalable MVP to quickly launch the platform, validate core workflows, and reduce time-to-market. This approach allowed the client to test investor adoption while ensuring the foundation was strong enough for future feature expansion.
We implemented T&C versioning, share certificate generation, and secure Intercom with JWT authentication to strengthen compliance and customer trust. These features ensured secure communication, regulatory alignment, and a transparent investment environment for all users.
Detailed investment cost breakdowns, total share capital visibility, and promo code validation improvements were introduced to provide complete transparency. This helped investors clearly understand their total investment value, charges, and minimum investment requirements before committing.
Dynamic minimum investment blocks and enhanced bank account management gave operations teams greater flexibility and control. The platform could now support varying investment levels, improving accessibility for both new and experienced investors.
A revamped rental module, integrated payment orchestration with PAYRAIL and TAP, and enhanced transaction flows streamlined the investment lifecycle. This improved payment efficiency, simplified dividend foundations, and created a smoother investor experience across web and mobile.
React Native
.NET C#
Angular 13
CSS
TAP Payments
PAYRAIL
IDWise
Intercom with MST Security
Playwright
Working with InnovationM has been exceptional. As we explored the app, we loved it more and more. Kudos to the team for their dedication and skill. We're confident they will deliver a successful final product.
Denis Agiev
CTO,Reach out to InnovationM to build secure, feature-rich real estate crowdfunding solutions tailored to your business goals.
